

Explore Sweden’s nature, local food culture and a slower, more mindful way of travelling. Set across forests, lakes and remote islands, this journey offers a rare opportunity to experience Sweden’s quiet, unspoilt landscapes – where simplicity, stillness and a close connection to nature take centre stage.
The programme begins with a stay at Naturbyn, where open-fire cooking and storytelling introduce Swedish outdoor traditions. The journey continues with kayaking and birdwatching before heading by boat across Lake Vänern to the secluded island of Lurö. Here, you will explore the archipelago on guided walks, enjoy a floating sauna and stay overnight in simple cottages – with the option to spend the night in a lighthouse.
The trip concludes with a fishing experience in the archipelago and a final evening at one of Värmland’s historic mansions and spas.
Press trip itinerary
- The itinerary covers all costs for accommodation, meals, and non-alcoholic beverages. Personal expenses, such as minibar charges or additional alcoholic drinks, are your own responsibility.
- Transportation to and from Sweden is covered.
- Representatives of Visit Sweden and the local hosting tourism organisation accompany the group.
- Please note the itinerary is subject to change.
The itinerary will be ready soon.
Registration
Please fill out the form below to submit your interest in this press trip.
Once the screening process is complete delegates will be informed.
Completing this form by itself does not guarantee participation.