Sweden's official website for tourism and travel information

Welcome to Sweden

Plan your holiday to Sweden

Destination

Destinations

Planning your holiday to Sweden? Explore Sweden and its regions.
Things to do

Nature and outdoors

The Northern Lights dance across the skies in Arctic winter and the Midnight Sun illuminates the nights in the summer months. From the mountains of the mighty north, to the white sandy beaches of the temperate south, we have space for everyone.
Things to do

Culture, heritage & arts

Hooked on our culture, heritage and arts? Go Dancing Queen at ABBA The Museum in Stockholm. Go Viking on the island of Gotland. Or go to the Arctic north and meet the Sami people, the original Swedes
Show more

The 72 Hour Cabin

The Swedish quality of life is famously high-ranking. What’s the secret? A new case-study will investigate the effects on health of living in Swedish nature. What if it could make us feel better – and in only 72 hours?

Launch Experience

Looking for some cool things to do?

Sweden, a little bit different

We sent some travel enthusiasts to Sweden and asked them to share their experiences with us. Scroll down to follow them on their trips around Malmö, Skåne, Gothenburg and West Sweden.

Midnight sun in the Arctic Circle, Swedish Lapland

Midnight sun when the sun never sets in the summer. The Midnight Sun is a 24-hour period of sunlight inside the Arctic Circle in Swedish Lapland.

Films from Sweden

In three short films, discover Swedish nature through the people who live, work and breathe it.

Culture in Gothenburg

The highlight of the cultural year in Gothenburg is the 6 days of the Gothenburg Culture Festival in August.

Northern Lights - The greatest light show on earth

Even though we know why the Northern Lights appear, they are no less magical or mystical for it.

Launch Experience

Some tips

Photo: ICEHOTEL

See your travel dreams in a new light!

The Travel Dream Transformer

Explore your Swedish Lapland

Sweden’s west coast and islands

Sweden’s west coast stretches from Gothenburg up to the border with Norway. Along the coast feast on some of the world's best seafood, spot seals from a kayak, have a floating sauna and soak in a seaweed bath at a spa.

Gotland and Visby

Approaching the island of Gotland in the Baltic Sea, by ferry, you are met by the medieval, walled town of Visby - a UNESCO World Heritage site.

Malmö and The Bridge

Fan of TV-series The Bridge? Then head to Malmö, visit the real Öresund Bridge and go on the The Bridge tour in Malmö.

Summer house

Socialising, picking berries and mushrooms and living the country life.

Launch Experience