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Our mission is to inspire the world to discover Sweden. Through smart, creative marketing, we build a positive image of Sweden that sparks curiosity and drives interest in travel. Our marketing campaigns are designed to reach broad international audiences and showcase Sweden as a destination of a different nature.

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Literature

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Experience literature of Sweden and all our famous writers and authors.

A woman is sitting on stone steps outdoors, reading a Stieg Larsson book in English.

Reading Stieg Larsson

Swedish crime fiction and Nordic noir

Swedish crime fiction books, TV series and movies are global hits. The settings and crime scenes are all here in Sweden.

Arctic Sweden – a culture-rich natural wonderland

Västerbotten – a hotspot for unforgettable nature experiences

Jämtland Härjedalen – a twin province of majestic landscapes

Hälsingland – a province of cultural heritage and scenic beauty

Gästrikland – a peaceful province by the Baltic Sea

Ångermanland

Medelpad – a province on the northeast coast

Norrbotten – the far northeast of Sweden

Dalarna – a miniature Sweden rich in nature and culture

Värmland  – a lake-rich haven of natural beauty

Uppland – where Swedish history comes to life

Restaurang Kvarnen, Stockholm

Stieg Larsson and Millennium

The Millennium trilogy is a series of internationally famed books written by posthumously published Swedish author, Stieg Larsson.

Stockholm – a capital built on islands and ideas

Västmanland – magnificent nature and history close to Stockholm

Sörmland – a pleasure garden studded with castles

Närke – an inland province of culture

Fjällbacka

Crime fiction West Sweden

Murder and mystery are in the air on the west coast of Sweden, at least in the books of Swedish crime writers Camilla Läckberg, Åke Edwardsson and Ann Rosman.

West Sweden – an outdoor adventurer’s paradise

Gothenburg – Sweden’s vibrant west coast city

Bohuslän – a gem on the idyllic west coast of Sweden

A desk with a reading lamp, a typewriter, books and other artifacts.

Astrid Lindgren's desk

The world of Astrid Lindgren – a vital part of Sweden’s cultural heritage

Astrid Lindgrens Värld (Astrid Lindgren’s World) will immerse you in the inspiring realm of legendary Swedish author Astrid Lindgren and her world-famous fictional characters such as Pippi Longstocking and Emil of Lönneberga.

Småland – as Swedish as it gets

Öland – from Swedish royalty to nature's majesty

Gotland – where Viking-era history meets unique natural scenery

A door is half opened. It has 'K Wallander' written on it.

The home of Kurt Wallander in Ystad, Skåne

Wallander’s Ystad

Inspector Wallander has made Ystad famous around the world.

Skåne – a coastal county steeped in history

Malmö – a city of contrasts and an international melting pot

Östergötland

Västergötland – a province in West Sweden

Halland – a coastal haven for foodies and nature lovers alike

Blekinge – a small county with great archipelago adventures

Dalsland – a province in West Sweden

Literature of Sweden

Want to plan your holiday based on your interests? Select activities of choice or explore Sweden geographically.