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Welcome to Sweden

Countryside cabin in Närke
The red cabins with white trimmings are iconic for Sweden.
Photo credit: Roine Magnusson/Scandinav/Visit Sweden

A new era starts now. A new way to travel, meaningful and conscious, with experiences that enrich both the traveller and the destination. Welcome to Sweden!

Explore map

Want to plan your holiday based on your interests? Select activities of choice or explore Sweden geographically.

Spellbound by Sweden – a chilling nature experience for all senses

12 breathtaking natural wonders in Sweden

From the highest coastline in the world to a hidden freshwater archipelago – Sweden has plenty of natural wonders just waiting to be explored.

Here are 12 nature experiences that deserve to go on your bucket list.

City break in and around Malmö

Tips for a week-long stay in southern Sweden.

City break in and around Gothenburg

Tips for a sustainable week on the west coast.

From train to trail – accessible day hikes in Sweden

With train stations as your starting point, choose from a plethora of shorter hiking trails throughout the country.

Unique Swedish homes you can visit

Discover the homes that once belonged to prominent Swedes.

10 places in Sweden connected to inspiring women

...and why you should visit them during your next trip to Sweden.